Brought to you with pride by three generations

Way back in 1922, Jan Keune took his ambition and turned it into a hair care brand. Now his son and grandsons have bottled his courageous spirit for brave and daring men everywhere.

1922 by J.M. Keune is a tightly edited collection of timeless grooming staples. Made in The Netherlands, enriched with homegrown ingredients, and perfected by science. Every single product, from hair gel to beard balm, does what it’s supposed to: bring out your best.